Staging

Why it’s Important to Stage Your Home…

Selling Homes – You only have 90 seconds to make a great first impression!

  • According to NAR (National Association of REALTORS®), 90% of potential home buyers start their search on the internet before ever stepping out with their Realtor®, MLS photos are what draw buyers to the house, so make sure they represent the best of the home inside and out.
  • On average, buyers make a decision about the home within the first 90 seconds. That first impression is critical to selling the home versus having it sit on the market becoming stale.
  • A professionally staged home shows at its optimum best, creating more foot traffic at open houses and showings, which is why 85% of Realtors® recommend staging to their clients
  • According to National Association of REALTORS® ( NAR), the average staging investment is between 1 – 3% of the home asking price, which generates an 8 – 10% return. That small investment could be the defining difference between receiving offers versus making the first price reduction, costing the seller tens of thousands of dollars.
  • Vacant homes appear cold and sterile . Professional staging allows the buyer to access the proportions of the rooms by creating warm and inviting spaces – buyers can visualize how they could arrange their furniture, taking out the guess work.
  • Professional home stagers combine decorating, marketing, and psychology to create emotional connections, enabling potential buyers to visualize themselves living in the home.
  • Homes in good condition are more likely to get close to asking price. This is a priority in home staging. Buyers view a clean and organized home as well maintained, making it more desirable.
  • Don’t neglect curb appeal and outdoor living space; it’s key for today’s market. Hire a landscaper, add fresh mulch and a few potted plants- the home will be much more welcoming and make buyers want to see more.